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UK-Israel landing Pad

October 7, 2019 @ 8:00 am - 9:30 am BST

Join us for the first UK Israel Business landing pad event for Israeli companies new to the UK.


  • A workshop on British language and culture
  • Communicating your story
  • An overview on the steps required to open a business bank account.


British Language & Culture 

Building effective interactions with British clients & connections

The British have their own particular style of communication & interaction. To be effective in your interactions & communication, you may need to understand the British approach, so in this talk from Victoria Rennoldson of Perfect Cuppa English, she will share typical British patterns of listening & communicating, plus top tips to interpret vague & coded language. We will also cover how to disagree with the British, clarify real intentions & deal with a “British no”.

Victoria Rennoldson founded Perfect Cuppa English in 2015 to offer bespoke English language & British culture training for international professionals & their partners who have relocated to London. She regularly gives talks & writes articles on British language & cultural themes for London’s international community groups. In the past she has shared her expertise with Facebook London HQ, the international FOCUS community, Londres Accueil (the French community in London), & Himemama London (the Japanese community in London) . Her courses support individuals, who want to speak more confidently, communicate naturally in English plus gain an insight into British culture. This enables her clients to meet & connect with people in everyday or work situations, whether the communication objective is career development, building a business or changing career.

Communicating your story

How to promote your business in the media – what to do and what not to do

Marc Cohen is a specialist in financial communications, investor relations, corporate communications, media relations, CEO profiling and crisis communications. Marc has advised a wide range of companies (from start-ups to some of the world’s biggest businesses), as well as political leaders, governments and NGOs on all aspects of their PR and communications.


October 7, 2019
8:00 am - 9:30 am BST
Event Category:


Central London (West End)
London, England W1 United Kingdom